Media entertainment

SAP S4/HANA for the Media & Entertainment Industry

A rapidly changing landscape, fragmented content, complex rights management and increasing cost sensitivity mean the pressure is on for the media and entertainment industry. With SAP S4/HANA you can unify your finance, rights, content and operations on one platform and take back control of your IP, optimise your operations and take advantage of emerging opportunities.

Media and entertainment industry challenges

Technology has transformed how we consume media and media organisations must evolve to keep up. Whether you're in print, music, gaming or broadcast media, the ground beneath your feet is changing and new opportunites are emerging. It's easier than ever to enter the market now, and if you're serious about the industry, you can't simply settle for maintaining market share. By addressing the challenges and preparing for the future you'll be able to pursue new opportunities for growth and profit optimisation.

Fragmentation of Content and Rights Management

Audience numbers are dispersed across multiple channels and niche on-demand platforms.
Content creators have more paths to market, but managing costs is more complex.
IP rights must be monitored, managed and enforced.

By streamlining operations and creating a single integrated data-driven platform using SAP S4/HANA, organisations can keep control of their content and manage how it is used, where it is used, and have visibility of the revenue streams for different routes to market.

Complex Licensing and Royalty Structures

One-time-only, or physical use payments have been replaced with subscription models and recurring revenue.
Complex royalty calculations are favoured over traditional cost-per-sale royalty calculations.
Rights for different locations, geographies, languages, etc are bought and sold more freely.

With a single source of truth, media organisations can get visibility of all data across their organisation, making it easier to manage and track contracts and licenses from negotiation through to distribution.

Multiple Revenue Streams and New Opportunities

Traditional advertising revenue has declined and content delivery platforms need to plug the gap.
Content is more readily shared, sold or licensed with greater profitability and infinite complexity.
Other licensing opportunities have opened up new revenue streams such as merchandise, games and experiences.

With real-time integrated data and financial insights media companies can blend multiple revenue streams and manage subscription, usage-based, licensing and advertising models.

Viewer Expectation Changes

With more choice for viewers, content delvery platforms are under pressure to present the right content to the right viewer at exactly the right time.
Viewers also have higher expectations for service delivery. Downtime isn't tolerated and viewers vote with their feet.
Media organisations need to know more about their customers and their behaviours to deliver tailored services.

By bringing data together into a single platform, insights will be richer, more reliable and more timely, making it easier to deliver content and services that meet customer expectations.

Content Creation Cost Creep

With more media companies clamouring for access to a limited skills and resources pool, content costs can easily creep upwards.
Global uncertainty means price fluctuations that affect global projects and make profitabilty hard to predict.
Automated bidding systems and a shift to ad-supported plans have a knock-on effect for marketing costs.

With greater data clarity, film costs can be controlled, and amortised more easily and revenue reporting can be more accurately attributed to individual titles.

Legacy Systems Slow Down

Legacy systems are often bolted together over time and Excel spreadsheeets used to fill the gaps making data inaccessible at best and unreliable at worst.
Integrations can comprise the robust nature of your once-resilient systems makign them fragile. This can make regular maintenance feel like a risk.
Most legacy systems were designed for a different time and adapted to fit. A lack of capabilities can prevent you pursuing new opportunities.

A single system means faster data and more reliable delivery. Reports can be run in minutes or hours instead of days or weeks, so you can move faster when the market needs it.

With SAP S/4HANA, your data will be more robust and reliable, insights more revealing, and workflows, processes and automations delivered with laser precision. But how do you get there?

With over 20 years' experience solving challenges for media and entertainment organisations all around the world, Invenio knows a successful deployment is about more than a solution that works.

With end-to-end support for your ERP migration, our global teams will help you find the right path to a digital transformation that sets you up for success with: